a beautiful mess
✦
ly sei
✦
a beautiful mess ✦ ly sei ✦
✦
My identity is a book I'm always writing.
My persona is a role I'm daringly crafting.
.
I can be quiet when I need to listen.
I can be loud when my ideas start to glisten.
A star one day, a lost cloud another.
I am a different me, each day I discover.
My contradictions are not mistakes.
They are my journey, for goodness sakes.
.
By understanding my own tale, I'm ready to hear yours.
And together, we'll open up new doors.
.
I am Lysei - a beautiful mess.
✦
My Creative Journey
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![A group of thirteen people posing for a photo at a colorful event called 'The Unbreakable Bond,' with vibrant costumes and accessories, standing in front of a large black backdrop with neon accents and event branding.]()
TBWA\ Group Vietnam
VISUAL EXPERIENCE DIRECTOR
2022 - 5/2025 -
![Woman sitting cross-legged with eyes closed, in meditation position, flanked by two cats, one lying on the floor and the other sitting in a pet bed, on a green floor against a beige wall, with an illustration and Vietnamese text above.]()
Hít Vào Thở Ra Studio
FOUNDER & CURATOR
2021 - 2022 -
![Group of six young people posing with a large sculpture of a human face in an indoor setting.]()
Ogilvy T&A
SENIOR ART DIRECTOR
2019 - 2020 -
![Dinosaur Vietnam]()
Dinosaur Vietnam
ART DIRECTOR
2018 - 2019 -
![Group of smiling women and men posing together indoors, some sitting and some standing, in a casual setting with a brick wall and ceiling tiles visible.]()
TBWA\Group Vietnam
SENIOR DESIGNER
2016 - 2017 -
![A woman with shoulder-length hair smiling at the camera, sitting inside a room with two men, one on either side, who are turned away from the camera.]()
Worked In Hanoi
GRAPHIC DESIGNER
2009 - 2016
